Executive Director, Operations Coordination
Kelley is the Executive Director, Operations Coordination of CURE. She is an accomplished integrated marketing and communications professional possessing entrepreneurial, corporate and agency experience.
Most recently, Kelley has been working in a consulting capacity on experiential brand strategy and multi-channel communications engagements. Until 2010, she served as the Brand Director, Chief Communications Officer and Chief of Staff at a global, Fortune 500 financial services firm. Prior, Kelley was a Group Account Director and senior strategist at several NY based advertising agencies developing compelling brand narratives for clients in a variety of categories.
Operationally, Kelley has deep experience in change management as well as clarifying business and cultural objectives to energize and align brands, improve engagement and build positive word-of-mouth. She has directed several high-profile communications initiatives including corporate acquisitions and divestures, management transitions, IPOs, bankruptcy and restructurings as well as a number of crisis programs. The Public Relations Society of America and the Financial Communications Society have recognized her work.
She is a member of International Association of Business Communicators, Elevate and Financial Communications Society. Kelley is a prior member of the National Advertising Review Board, CIT’s Women’s Leadership Council and Executive Management Committee. A graduate of New York University, Kelley completed the Executive Program on Negotiation at the Harvard Business School.