De-Risking Biotech: Aligning Corporate Structure with Business Strategy – Hosted by ABCT

Can the choice of corporate structure make a difference in achieving your start up goals?

Strategy for your startup includes the selection of a corporate structure. What is your mission? How will you differentiate your venture to attract and maintain customers? How will you attract and recruit staff, fundraise and grow? How does the choice of corporate structure impact achieving these goals?

Hear from founder Jen Horonjeff as she shares her journey of forming Savvy Cooperative, a public employee benefits cooperative (PEBC). Jen has been recognized as one of the 50 most daring entrepreneurs by Entrepreneur Magazine for her choice of a co-op model for Savvy.

Immediately following the Q&A portion of the panel, you’ll have an opportunity to meet and talk with our speakers at virtual tables. Get to know more about them below!

Speakers:

Jen Horonjeff, CEO, Savvy Cooperative, ELabNYC Alumni ’18

Jen Horonjeff, PhD, is a patient advocate and the founder & CEO of Savvy Cooperative, the first and only patient-owned co-op that helps innovators connect directly with diverse patients in order to get the insights they need to build better and more inclusive healthcare solutions. Jen was named one of the 50 Most Daring Entrepreneurs of 2018 by Entrepreneur Magazine for her work at Savvy. She was participating in the ELabNYC program during that exciting time. She grew up with multiple autoimmune conditions and survived a brain tumor as an adult, and is also a patient-centered outcomes researcher, a human factors engineer, and formerly an FDA advisor. Jen strives to give patients a platform to have their experiences be heard, included, and equitably valued.